frequently
asked
questions

general

WHAT INDUSTRIES DO YOU SPECIALIZE IN?

We prioritize lifestyle and wellness brands – think skincare studios, pilates instructors, holistic coaches and mindful product labels. If you love clean design and your brand makes people feel good inside or out, you’re in the right place.

HOW INVOLVED WILL I NEED TO BE THROUGHOUT THE PROJECT?

We won’t keep you glued to your inbox, promise. But we do like this to feel like a collaboration, not a mystery hand-off. We’ll guide you through key decisions, ask for feedback at the right moments and keep things moving with minimal back-and-forth. Think: involved enough to feel seen, not so involved you’re losing sleep.

DO YOU OFFER PAYMENT PLANS?

Absolutely. We tailor payment schedules based on your project and timeline. Just let us know what works best for you.

WHAT ISN’T INCLUDED IN YOUR PRICING?

Some things, like font licenses or hosting aren’t built into our packages, simply because they vary from brand to brand. Not included are:

Website hosting and domain
Integrations and subscriptions
Font licenses and stock material
Website templates

We always try to source the best option, not just the free one. We’ll be upfront about extra costs if they come up.

Things like extra revisions, copywriting, advanced SEO or additional brand collaterals are service add-ons. Check out our investment guide to learn more: Investment Guide

brand identity

WHAT IF I ONLY WANT A LOGO?

We get it – logos feel like the face of your brand. But without the story behind it, it's just a face with nothing to say. We don’t offer one-off logos because we believe in building brands that are strategic, cohesive and built to grow.

CAN YOU WORK WITH MY EXISTING LOGO OR BRANDING?

In short: we don’t. We’re all about building brands from the ground up – with strategy, story and intention. Starting fresh means we can create something cohesive and impactful, rather than trying to patchwork around what’s already there. Trust us, it’s worth it.

WHAT IS BRAND STRATEGY?

Think of it as your brand’s backbone. It’s the plan that shapes how you show up, what you say and how people remember you. Together, we define your values, voice, audience and visual direction – so your brand doesn’t just look good, it feels right and connects for the long haul.

HOW LONG DOES THE BRANDING PROCESS TAKE?

It depends on where your brand’s at and which package you go for. If you’ve already got some clarity, we can wrap things up in about 4 weeks. If we’re building from the ground up, expect closer to 8 weeks. Either way, we’ll keep things moving without rushing what matters.

web design & development

WHAT DO YOU NEED FROM ME BEFORE WE START WEB DESIGN?

First, we’ll hop on a call to get to know your business and goals. From there, you’ll need to have your content (images and copy) ready before the project kicks off. If it’s not ready by the agreed start date, we’ll need to reschedule and a restart fee may apply.

DO YOU OFFER COPYWRITING SERVICES?

We don’t write it ourselves, but we work with our talented copywriter who knows how to tell your story in a way that perfectly aligns with your brand voice.

WHY DO YOU USE WEBFLOW FOR WEBSITE DEVELOPMENT?

Because Webflow is clean, flexible and doesn’t need a tech degree to maintain. We design your site with intention and hand it over with training videos or a live walkthrough so you’re never stuck staring at a CMS wondering what button not to press. You’ll be able to edit text, swap images and even update layouts if you're feeling brave.

I ALREADY HAVE A WEBSITE, CAN YOU JUST REDESIGN IT?

Absolutely. If your current site isn’t doing your brand justice (or feels like it’s stuck in 2015), we can redesign it from the ground up in Webflow. Think of it as giving your brand a new home – one that’s fast, functional and finally feels like you.

DO YOU OFFER E-COMMERCE WEBSITES TOO?

Yes! Whether you're selling skincare, swimwear, or ceramic matcha mugs, we can build a streamlined e-commerce site that looks as good as your products do.

social media & performance

DO YOU OFFER CUSTOM SOCIAL MEDIA MANAGEMENT PACKAGES?

We offer a solid base package with everything we believe you need to create real impact. From there, you can add what you want, but we don’t remove things. Why? Because we want to make sure your time (and money) actually delivers results.

DO YOU FILM OR PHOTOGRAPH CONTENT?

We don’t shoot content ourselves, but we’ve got you covered in other ways. Whether you’re working with a photographer or doing it yourself, we can help you create a clear brief, build a moodboard, or guide you toward scroll-stopping stock (or even AI) visuals that align with your brand.

ON WHICH PLATFORMS DO YOU SPECIALIZE FOR SOCIAL MEDIA AND PAID ADS?

We focus on where your people are – which, for most lifestyle and wellness brands, means Instagram, Pinterest and TikTok for social. When it comes to paid ads, we run campaigns across Meta (Facebook & Instagram), Pinterest, TikTok, LinkedIn, Snapchat and Google (Search, YouTube, Display). If your audience is there, we’ll meet them with something scroll-stopping.

WILL YOU MANAGE EVERYTHING OR DO I STILL NEED TO BE INVOLVED?

We’ll take a lot off your plate, but we’ll still need your input, especially when it comes to content. For social media, we don’t shoot or film (though we’ll happily guide your photographer or help you DIY it). The best results come when we team up to create content that actually resonates with your audience.

These are the questions we get most often.
Didn’t find what you were looking for? Feel free to reach out and we’ll get back to you within 24 hours:

hello@thekreativeduo.com

you already have the vision.we’ll help shape it.

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